东方卫视4K超高清
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Channel Name: 东方卫视4K超高清
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Introduction to 东方卫视4K超高清
东方卫视4K超高清频道是上海广播电视台旗下超高清电视频道，于2025年9月28日开播，采用UHD视频格式，以普通话为主要播出语言，覆盖卫星电视、有线电视、IPTV及移动客户端。
频道聚焦人文纪实、综艺影视、体育赛事、高端访谈等内容，提供超清化、沉浸式、全景声的视听体验，并推进智能化、移动化技术应用，构建大小屏联动新生态。
该频道建设源于国家广播电视总局《关于进一步加快推进高清超高清电视发展的意见》的政策支持，并纳入“上海超高清先锋行动计划”核心项目。
2024年9月25日，上海广播电视台在改革发展大会上明确以“智能化、超清化、移动化”为主攻方向，率先建设东方卫视4K超高清综合频道，启动频道建设 。
其建设还涵盖超高清节目库扩容、静安电竞制作服务平台及“静剧场8K映空间”等配套项目。
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东方卫视,4K超高清
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